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From “My Bad” to “All Good.” How to Repair a Mistake in Donor Communications

 

 

What do you do when you put in the wrong date — or worse, the wrong name — in an email to your donors? What happens when it goes to the wrong segment? Sometimes, surprisingly, it’s those very emails that could actually improve your open rates!

We talked about communication gaffes and how to address them in Sanky’s NTC workshop, From “My Bad” to “All Good.” How to Repair a Mistake in Donor Communications, led by Julie Ziff Sint, Claire Thomas, and Shefali Rao. And this week, you can catch us talking about it again on Tony Martignetti Nonprofit Radio!

Curious to learn more? Tune in now to hear us discuss how to turn those communications lemons into lemonade.

Shefali Rao

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Shefali Rao

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