Aug 14, 2023 | •
By Ellie Boroughs
Welcome to the Sanky Spotlight, where we shine a light on the talent we have at Sanky. For over 45 years, we have succeeded because of our team of trailblazing fundraisers — who are not just invested in what fundraising looks like today but what it could look like tomorrow. This month, our spotlight is on Kristy Cantú, Director of Data Insights.
Aug 10, 2023 | •
By Ankitha Donepudi
I am absolutely thrilled and filled with gratitude for the incredible opportunity I had to serve as a Paid Media Intern at Sanky this past summer. Allow me to introduce myself formally and share a bit about my journey that led me to this experience.
Jul 27, 2023 | •
By Megan Ziemann and Emily Harms
GA4 is the newest analytics service from Google that enables you to measure traffic and engagement across your websites and apps. The GA4 platform was first launched in October 2020. With the official sunsetting of Universal Analytics on July 1, 2023, expect the GA4 platform to continue to receive updates and improvements on a regular basis.
Jul 24, 2023 | •
By Ellie Boroughs
We love doing good and we love when our fundraising peers recognize the work we’re doing! Two of our campaigns were just honored at the DMFA Awards. We were runner up in the Direct Mail Mid-Level category for our work on Planned Parenthood of Greater New York’s Annual Fall Mid-Level Appeal and runner up in the Multichannel category for our work on Episcopal Relief & Development’s Ukraine Rapid Response.
Jul 14, 2023 | •
By Lian Petrie, Megan Ziemann and Maya Parr
Meta has rolled out their Twitter competitor on Instagram: Threads. With Threads already hitting 100 million users and counting, it’s clear that many have been waiting for an alternative to Twitter. Here’s what you need to know: