Rainforest Alliance

Mysteries of the Rainforest

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Much is known about rainforests, yet there’s still so much to learn! The Rainforest Alliance is the leading organization working internationally to protect forests from destruction. To engage their supporters, we created this award-winning landing page that put users directly beneath the rainforest canopy.

By “uncovering” the mysteries of the forest, donors learned why protecting them should be an ongoing effort.

We selected four newly discovered species for the user to “uncover” by clicking on each icon to reveal a photo and explanation of how and where the species was discovered.

Are you curious about what mysteries the rainforest still holds? Explore the site!

Mysteries of the Rainforest took home the Award for Outstanding Website in the 2017 Internet Advertising Competition

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